The ShiftCam 240mm Tremendous Zoom Telephoto companions together with your iPhone’s 5x periscope digicam (4× & 8× on iPhone 17) to unlock true long-reach optics—not a digital crop.
Samsung – and different smartphone firms – might have faked the photograph of the moon with AI when selling their smartphones, however now ShiftCam Gear guarantees that, with its new lens, customers can “Convey the Moon Nearer (and All the pieces Else)”. Formally introduced now, though ShiftCam Gear revealed particulars earlier than, the world’s first 240mm 10× periscope telephoto lens for iPhone options, the corporate says, affords “true optical attain that turns stadium seats, wildlife trails, and even the moon into your private entrance row.”
In a current weblog put up in regards to the specs of the brand new lens ShiftCam Gear famous that “smartphone digicam apps usually combine true optical steps with hybrid/digital zoom—in order that “10×” button you faucet isn’t all the time an actual lens. On iPhone 15 Professional Max, the longest optical zoom is 5× (≈120 mm); something past that (as much as 25×) is digital, which enlarges pixels reasonably than altering perspective.”
The corporate added that “throughout Android flagships, you’ll see the identical sample. Samsung’s Galaxy S24 Extremely dropped its prior 10× periscope for a 5×, 50 MP tele and leans on sensor crop to current “10×” within the app—highly effective, however not the identical as a local 10× optic, and the UI doesn’t clearly separate optical from digitally assisted zoom.”
That’s the place the brand new lens from ShiftCam Gear enters. The corporate provides “why will we care? As a result of telephoto compression—that pulled-forward background, the “nearer” really feel—comes from utilizing a longer focal size optic, not from cropping. Digital zoom can mimic framing; it might probably’t change perspective.”
Optimized across the iPhone’s periscope module, LensUltra 240mm Tele provides you predictable, razor-sharp tele outcomes each time you select 4×, 5× and even 8× on the brand new iPhone 17. The lens actually permits customers to unlock true long-reach optics. It’s not a digital crop, so, ShiftCam Gear says, “anticipate telephoto compression, pure depth, and crisp, inviting element that pulls distant moments into intimate focus.”
The optics are, ShiftCam Gear says, “tuned to the true tele sensor for clear compression, fantastic element, and minimal focus searching—so framing stays constant and your pictures don’t drift into tender, digitally cropped look and performs completely with main professional apps (Halide, Blackmagic, ProCamera, Filmic).”
The brand new 240mm Tremendous Zoom Tele reveals particulars, the corporate claims, “your eyes can’t — with out the majority of a DSLR” and with telephoto lenses that normally weigh kilograms, whereas “LensUltra 240mm Tele suits in your pocket and mounts in seconds — so you possibly can journey mild and shoot extra.”
Though introduced as ideally suited for iPhone customers, the 240mm lens, in line with ShiftCam Gear, “works with all smartphones”. It requires a mounting resolution for tele/periscope digicam and is appropriate with S.Mount mounting system (Digital camera Case/Common S.Mount). The lens requires a third occasion app to activate/lock Tele digicam on cellphone (eg. Lightroom, Indigo, Blackmagic Design).
The system provided by ShiftCam Gear goes past the lens and features a set {of professional} filters optically matched to the 240mm system to protect edge-to-edge sharpness, get rid of vignetting, and unlock pro-level inventive management.
The 240mm lens will also be used for macro, with the addition of 4 achromatic converters that thread instantly onto the 240mm LensUltra, turning it right into a precision macro system. ShiftCam Gear provides that “as an alternative of carrying cumbersome lenses, you merely stack converters to construct magnification — from delicate textures at 10× to microscopic worlds at 40×. Clear, color-true element with out chromatic aberration, all in a pocket-sized system.”
Right here is a few extra details about this Modular Macro Innovation, as ShiftCam Gear calls it: “one converter delivers ~10× macro. Add extra — as much as 4 stacked — to push magnification to ~40×. Not like typical cellphone macros that drive you flush in opposition to your topic, this technique allows you to shoot from additional away, making it simpler to compose, mild, and seize dwelling topics with out disturbance. It’s true optical magnification with telephoto compression, so that you seize fantastic element with out crowding the topic or casting shadows.”
The lens is accessible in numerous kits however right here is one so that you can examine: the Full 240mm System Package, which is an entire, pocketable ecosystem. ShiftCam Gear says that “it’s a studio-grade toolkit that turns your iPhone’s 5× periscope digicam (4× & 8× on iPhone 17) right into a versatile optical platform—from DSLR-style compression to museum-level element and cinematic mild management.” It prices $354.19 USD now, though the common worth is $505.99 USD.
