Hey, bear in mind how again in 2023, the web briefly went loopy for that one lady who was streaming as an NPC, and performing robotic interactions for donations on TikTok live-streams?
Properly, for one, she’s nonetheless doing it. But additionally, TikTok’s apparently making an attempt to encourage extra individuals to attempt it out, perhaps not by way of particular efficiency, however in encouraging viewer donations on TikTok Dwell by performing particular actions on request.
As you’ll be able to see on this screenshot, posted by app researcher Jonah Manzano, TikTok’s now giving some stay streamers entry to “Viewer Needs,” which allows them to arrange performative responses that they’ll undertake on streams for particular donations.
So if a viewer sends a rose donation, the streamer on this instance would say hello on stream. You’ll be able to set as much as six actions that you just’ll carry out on request, with a variety of further controls to handle such requests on stay.
You can too select from a variety of templated actions, if you happen to’re unsure what to supply in return for particular presents.
So it’s just about precisely what NPC streamer PinkyDoll does, performing responsive gestures and actions primarily based on donations despatched to her broadcast.
And it really works for her. At one level, PinkyDoll was producing hundreds per day through her streams, whereas she’s additionally now established model offers to enrich her direct streaming revenue.
So perhaps it’s price offering easy prompts for donations, although it does look like it might veer into much less savory areas for some streamers.
I imply, TikTok has guidelines in opposition to body publicity and/or sexualized conduct, nevertheless it does enable for some grownup content material, through age restrictions. That doesn’t cowl performative materials, however TikTok will let some degree of dialogue and engagement round grownup subjects go when the content material is locked.
It appears seemingly that this selection will check the boundaries of such, as creators search for extra methods to generate income from their streams.
