Samsung launched an infographic to share the groundbreaking journey of smartphone cameras, as the corporate claims that future cameras will solely get smarter with AI, “serving to customers seize life’s moments”.
Immediately, anybody can seize, as Samsung claims, “professional-quality images and movies” with a single smartphone. On the coronary heart of this transformation lies Galaxy’s digicam expertise — enabling, Samsung continues, “customers to cherish each second with out the necessity for a heavy digicam.”
Samsung Electronics has achieved quite a few firsts in cell digicam efficiency and expertise for the reason that pre-smartphone period, which the corporate has now shared in an infographic titled “15 Years of Main Smartphone Digicam Know-how: A Historical past of Galaxy Digicam Innovation”.
From the Galaxy S’s 5-megapixel (MP) rear digicam in 2010 — on the daybreak of the smartphone period — to the Galaxy S25 Extremely’s 200 MP ultra-high-resolution digicam, 50 MP ultra-wide-angle digicam, and suite of Galaxy AI modifying options, Samsung has repeatedly redefined what a smartphone digicam can do. “All the time one step forward” is the corporate’s mantra, supported by, the corporate says, the truth that “for the previous 15 years, Samsung has at all times been one step forward, pushing cell images to new heights and ushering in a brand new period of Galaxy digicam expertise.”
As the corporate shares the infographic printed right here, Samsung additionally introduced that “Your Smartphone Digicam Now Will get What You’re Wanting At — and Responds” including that “in the present day’s cell imaging goes past only a high-quality lens or superior sensor — it calls for seamless integration of {hardware}, software program and AI. That’s why Samsung Electronics approaches digicam innovation as a holistic system, the place every development is supported by tightly built-in applied sciences. This unified imaginative and prescient permits Galaxy gadgets to repeatedly redefine cell images, empowering customers to seize, create and talk extra meaningfully.”
AI will assist customers seize life’s moments
In keeping with Samsung “as AI evolves from text-based prompts to multimodal understanding, Galaxy gadgets have gotten smarter — in a position to get what you’re taking a look at and reply to conditions. The digicam is on the coronary heart of this transformation. Greater than only a device for capturing photos, coupled with enhanced AI-powered options, the Galaxy digicam is now a part of the intuitive interface that turns what customers see into understanding and motion.”
The advertising and marketing division from Samsung additionally claims that “when paired with the versatile, expansive display screen of a foldable, this expertise turns into much more highly effective, dynamic and immersive” and tells customers that they need to “keep tuned” as “the digicam will solely get smarter — serving to customers seize life’s moments extra vividly and make on a regular basis experiences extra seamless, private and impactful.”
It is a assertion that photographers and videographers ought to take with – heaps – of salt. Pictures and video are or ought to at all times be a inventive course of and whereas AI has its makes use of within the modifying strategy of each stills and shifting photos, utilizing it to “create photos from scratch” isn’t just moral improper however a method to rob its “creator” from the expertise of “making {a photograph}”. So, when Samsung means that AI may help “customers seize life’s moments extra vividly and make on a regular basis experiences extra seamless, private and impactful” what the corporate is saying is that the human factor shall be faraway from the equation. This clearly suggests that you could be press the shutter, however all choices shall be made by AI.
Faking images of the Moon
In keeping with Samsung, “greater than only a device for capturing photos, coupled with enhanced AI-powered options, the Galaxy digicam is now a part of the intuitive interface that turns what customers see into understanding and motion”, that means, the corporate provides “Your Smartphone Digicam Now Will get What You’re Wanting At — and Responds”. It’s possible you’ll suppose that’s coming but it surely’s already right here and, as The Verge revealed in 2023, Samsung was “caught faking zoom images of the Moon”.
The Verge – and lots of different publications – shared then that “a viral Reddit publish has revealed simply how a lot processing the corporate’s cameras apply to images of the Moon, additional blurring the road between actual and faux imagery within the age of AI.” The backlash led Samsung to publish one article below the title “How Samsung telephone digicam makes use of AI for moon images & footage” – which helped to make clear what the tech does – however the pretend photos of the Moon proceed to be an ongoing story, as a result of firms are increasing using AI of their cameras, not simply smartphones. So, now, when Samsung says AI will assist “customers seize life’s moments extra vividly” their answer for the Moon involves thoughts!
Whereas AI could also be useful for snapshooters, as automated modes the place for cameras – who remembers “fuzzy logic” utilized to cameras within the Nineties? – photographers who wish to management their photos from seize to modifying are asking firms to offer them efficient methods to deactivate AI, which appears troublesome to realize in some fashions. Photographers in Samsung’s group on-line proceed to seek for options to an issue attributable to expertise. Right here is one instance: “I simply received the S24 Extremely (switched from S22 Extremely) and I’m having points with AI modifying each image I take. I’m an newbie photographer and it makes me unhappy when it ruins footage that didn’t want modifying. Is there a method to flip it off utterly with out utilizing a third get together digicam app? I’ve already minimized the settings on all the pieces and it’s nonetheless doing it.”
One of many replies posted notes that the only answer to reduce AI enhancements in your images is to make use of Professional Mode in your Samsung digicam, which captures photos in RAW format with out heavy post-processing. For extra customization, obtain Samsung’s Good Lock app and use the Digicam Assistant extension to:
- Flip off Adaptive Pixel (prevents automated decision adjustments).
- Flip off Upscale Zoom (disables digital zoom enhancements).
- Improve Image Softening (reduces in-the-moment AI results).
This mix offers you extra management over your images whereas decreasing undesirable AI enhancements, although some processing should still happen.
Nonetheless, the word clearly signifies, “some processing should still happen”, that means that as a substitute of supplying you with the liberty to decide on how your images – or movies – look – AI will add its personal “contact” to your creations… Sadly!!!
A podcast on Human Intelligence
Samsung his now updating its smartphones with the newest software program, One UI 8, which brings a sequence of AI options to trendy fashions, however the S22 Extremely, which I proceed to make use of as my digicam, doesn’t obtain the AI “updates”… and I’m glad it doesn’t, as it’s already troublesome to maintain it from being “clever” when all I would like is to create my very own images… with none assist from Synthetic Intelligence…
The dialogue about AI will, little doubt, proceed, and we want some sound voices that don’t comply with the “wow” that seems to dominate the crowds. So let me finish with a suggestion: Niall Benvie’s new podcast, which was launched just lately. Its first version, below the title “AI and images” is a 10-minute “name to arms”. As AI expertise seeps into increasingly more corners of our lives, Niall makes the case for nature images to stay actual – and describes hurdles AI simply can’t cross.
Niall Benvie, whose work I’ve adopted for some time now, continues to shock me together with his renewed experiences in images and imaginative and prescient, all made, not with AI, however because of HI or Human Intelligence, a time period he makes use of frequently. Sit down and take heed to his podcast – The Pondering Photographer’s Podcast – about AI… you’ll most likely wish to preserve following Niall Benvie as he shares his inventive expertise.

