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We’ve reached the midway level of this yr’s Cannes Lions Worldwide Pageant of Creativity and Rachel Lindsay has already misplaced her voice — not from inhaling sand kicked up alongside the Croisette, however from networking. It’s the one factor she got here to the pageant to do.
The previous Bachelorette turned multimedia host, and maybe most notably, co-host of the Increased Studying podcast by way of the Ringer Community, is among the many creators discovered alongside the size of the pageant’s pink carpet, carving out an increasing number of house for themselves annually.
Between panels and events, creators like Lindsay need to get face time with advert execs, model entrepreneurs and companions like Spotify. Nevertheless, slightly than coming to the Croisette to strike offers, they’re enjoying an extended sport, per Lindsay.
“I manifested this second as a result of I noticed the massive presence that creators have been having, I wished to be part of it. I wished to grasp what was occurring,” Lindsay stated on this episode of the Digiday Podcast at Cannes. And by “what was occurring,” she means connections made at Cannes that unfurl to one thing larger.
Joined by Roman Wasenmüller, head of podcast enterprise at Spotify, and Digiday Podcast co-host Kimeko McCoy, Lindsay pulls again the curtain on the creator at Cannes expertise, monetization technique and extra.
Recorded in Spotify’s studio on the seaside at Cannes Lions, tune into the dialog with Lindsay.
https://digiday.com/?p=581290
