PARIS — Having labored with creatives starting from John Galliano to Virgil Abloh and Pharrell Williams, jewellery designer Alix Ferracci is used to channeling daring concepts.
With the launch of her personal line, she hopes to carry some disruptive vitality of her personal to the jewellery phase. Her debut assortment beneath the Alf label includes a image each iconoclastic and as previous as humanity itself.
Worn as amulets or standing markers, enamel have been used as ornaments since prehistoric instances. Now, Ferracci is giving the ancestral image a classy makeover.
Her debut presentation, staged round a classic dentist’s chair, featured silver or gold-plated molars strung into necklaces and bracelets with colourful enameled hyperlinks, or worn as earrings set with semiprecious stones.
“The concept was to essentially return to the essence of how we expressed ourselves as people on the very starting, and to show it into one thing modern and, I hope, a bit of new,” she stated.
Educated in jewellery design at Central Saint Martins in London, she started her profession at Maison Margiela beneath Galliano. Since then, she’s labored alongside Abloh and Williams, serving to to redefine the codes of males’s costume jewellery.
Child head rings from French jewellery model Alf’s debut assortment.
Kelly Koffi/Courtesy of Alf
Alf — a contraction of the designer’s first and final names — is a unisex line that goals to carry some contemporary vitality into the phase with tongue-in-cheek symbols and surprising supplies, like her child head rings sprouting tufts of colourful pretend fur.
“Jewellery generally is a little scary and intimidating,” Ferracci defined. “The concept was to make it extra approachable and encourage folks to have a bit of enjoyable with the items.”
A living proof is musician Theophilus London, who posted a video on Instagram in June that confirmed him sporting a molar necklace wrapped round one wrist, and an Audemars Piguet watch on the opposite.
Costs vary from 350 euros for a wire bracelet with an 18-karat gold vermeil tooth set with inexperienced tsavorite, to 2,300 euros for a gold vermeil molar necklace. A child necklace goes for 960 euros, and the rings for 1,300 euros.
Made in France, the items incorporate semiprecious stones equivalent to aquamarine, amethyst, peridot, citrine and topaz. Ferracci hopes her designs act as speaking factors.
“What’s fascinating is that once I present the enamel, everybody has a narrative, both about enamel they’ve worn prior to now, or dental issues they’ve had,” Ferracci remarked. “There’s one thing very emotional about jewellery and enamel.”
Molar necklaces from French jewellery model Alf’s debut assortment.
Courtesy of Alf