Meta’s model security accreditation from the Media Score Council (MRC) has been stripped lower than 4 months after it was issued, ADWEEK has realized.
MRC, an unbiased nonprofit fashioned within the Nineteen Sixties, units trade requirements and audits media organizations for model security, and the accuracy of media measurement and promoting metrics.
In June, MRC for the primary time accredited each Fb’s feed and Instagram’s feed for content-level model security, a stamp of approval indicating that the advert stock in these environments is appropriate and protected for manufacturers. MRC additionally renewed an present content-level model security accreditation for Fb in-stream video content material in June.
