Instagram Provides an Overview of When To Use Different Post Types [Infographic]

Trying to revise your IG technique, and make sure you’re getting probably the most out of your Instagram posting efforts?

This will likely assist. Instagram just lately revealed an summary of how and when you must use every of its parts throughout the purchaser’s journey, and what feed posts, Tales, Reels, and many others. are finest for.

I imply, total, Reels are the large one on IG in the meanwhile. Reels content material now accounts for greater than half of all time spent within the app, whereas Meta stories that 61% of IG customers say that Reels advertisements have led them to additional think about a model, product, or service.

Carousels on Instagram even have particular advantages, whereas Channels faucets into the rising use of DMs, and figuring out when to make use of every, and the way they relate to your advertising and marketing strategy, might enable you to formulate a extra structured, strategic content material strategy.

The information beneath is pretty primary, however it does present some fascinating pointers for consideration.

Value noting in your planning.