Struggling to maintain your Fb advertising technique constant? You’re not alone. Staying seen on the platform takes ongoing effort, and that’s robust while you’re quick on time.
The reply? Learn to schedule a put up on Fb.
Fb scheduling helps you preserve momentum with out the each day scramble. And with the best scheduling instruments, you possibly can streamline your workflow, put up at one of the best occasions and deal with the larger image.
Right here’s tips on how to schedule smarter, sooner and extra successfully.
Are you able to schedule a put up on Fb?
Sure, you possibly can schedule posts on Fb to routinely put up at your required time. Each Meta’s built-in instruments and third-party social media scheduling instruments allow you to plan and publish forward.
However how do you select which scheduler to make use of? All of it comes right down to what you’re attempting to realize.
When you simply must plan and publish primary posts to your Fb Web page or Fb Group, Meta Enterprise Suite, which is Fb’s native scheduler, does the job.
However in case you want extra sturdy options, resembling superior automation, in-depth analytics or multi-network scheduling, you’ll want a extra scalable, all-in-one resolution like Sprout Social.
Right here’s a fast comparability of the 2:
Function
Meta Enterprise Suite
Sprout Social
Calendar view
Fundamental each day/weekly planner
Interactive, filterable content material calendar
Automation
Handbook scheduling solely
Sprout Queue, ViralPost® and bulk add
Collaboration
Restricted
Constructed-in approval workflows and workforce roles
Supported networks
Fb and Instagram
Fb, Instagram, LinkedIn, TikTok and extra
Analytics
Fundamental insights to your Fb account
Superior, cross-network metrics and reporting
Methods to schedule Fb posts with Meta Enterprise Suite
Are you able to schedule posts on Fb utilizing Meta Enterprise Suite? You positive can. Right here’s how:
Step 1: Begin by logging into your Fb account. Head to your Fb Web page, then change profiles so that you’re managing your Web page. Within the left-hand sidebar, click on on Meta Enterprise Suite.
Step 2: Click on on the Planner tab in the primary dashboard to see your content material calendar. Hover over the date you wish to schedule your put up and click on on the Schedule drop-down menu. Choose the choice to Schedule put up.
Alternatively, click on on Create put up on the high of the planner. When you select to go this route, skip proper forward to Step 4.
Step 3: Use the pop-up window to pick out a date and time to your put up to exit. If Meta has adequate viewers data, it’ll additionally recommend Energetic occasions to schedule your posts. Then click on on Save.
Step 4: Create your put up and choose which account you need it to publish to. Add your picture or video and enter your caption. You may as well get a preview of your put up on the right-hand panel. Then scroll right down to the Scheduling choices to substantiate or change the date and time to publish your content material.
Select your privateness settings. You’ll be able to both set it to Public or prohibit it to sure individuals. Then click on on Schedule.
That’s it! You now have a scheduled put up. Repeat the steps above to schedule extra posts.
Methods to schedule Fb posts with Sprout Social
Meta’s built-in instruments work nicely for primary scheduling. But when it’s essential to handle a number of profiles, collaborate together with your workforce or dig into deeper insights, its native scheduler is simply too restrictive.
Sprout Social contains superior Fb scheduling options, sensible automation and cross-platform publishing multi function place.
Right here’s tips on how to profit from Sprout’s instruments to schedule your Fb posts extra successfully:
Schedule Fb posts for a selected time
Want a put up to exit at a precise time, like throughout a product launch or occasion? Sprout makes it simple to set and customise your publishing schedule right down to the minute.
Right here’s tips on how to create scheduled Fb posts with Sprout:
- Click on the Compose icon to open the Compose window.
- Click on the Profile Picker to pick out the Fb pages to your put up.
- Create your put up.
- Choose Particular Days & Instances from the When to put up dropdown, then select the date and occasions to your put up.
- Optionally add extra scheduled occasions.
- Click on Schedule.
Schedule Fb posts with the Sprout Queue
What do you do with Fb put up content material that’s significant however not time-sensitive, resembling product ideas, business insights or evergreen hyperlinks? Use the Sprout Queue.
The Sprout Queue helps you routinely fill gaps in your content material calendar with out having to set a specified time for every put up. You merely set your most well-liked posting occasions, and Sprout will schedule content material within the subsequent out there slot based mostly in your pre-defined guidelines. This retains your social media content material workflow constant so your Fb enterprise web page or private profile stays lively.
To make use of the Sprout Queue, comply with these steps:
- Navigate to Publishing in your Sprout dashboard.
- Click on Sprout Queue.
- Click on Compose and create your put up content material.
- From the When to put up drop-down, select Auto-schedule with Sprout Queue.
- Select Queue Subsequent to position it within the subsequent out there slot or Queue Final so as to add it to the tip.
- Click on Queue (or Submit for Approval, in case your workflow requires approval).
Configure your queue timeline
Sprout’s suite of social media publishing instruments locations the content material within the Queue Timeline so that you can select a selected time or date. There you possibly can establish your publishing time gaps and plan your content material.
You’ll be able to configure this function to run throughout particular occasions or dates. This makes it easy for social media managers to put up throughout one of the best occasions to put up on Fb. Choose varied put up occasions for every Fb Web page.
Sprout’s Queue even makes it easy to see your each day put up occasions throughout all of your completely different social media profiles.
Make the most of ViralPostⓇ
Uncertain when to put up for optimum affect? ViralPost® removes the guesswork.
ViralPost is Sprout’s data-driven function that identifies one of the best occasions to put up on Fb based mostly on when your distinctive viewers is most lively and prone to interact.
The algorithm seems at real-time information, like the next:
- When your viewers is on-line
- How they’ve engaged with previous content material
- What sorts of posts carry out finest
- Which era zone your followers are in
It then picks one of the best time slots for you and drops your posts proper in.
The end result? Extra attain, higher engagement and a constant presence in your Fb web page—with out the effort manually testing put up occasions.
To configure your ViralPost settings, comply with these steps:
- Navigate to your Publishing
- Click on Sprout Queue.
- Click on Edit for the profile you wish to configure ViralPost for. The Configure Queue Settings popup opens.
- Choose ViralPost for the Scheduling Technique.
- Select whether or not you wish to set your schedule by Particular person Day or Weekdays/Weekends.
- Choose the variety of occasions you wish to put up for every day of the week.
- Choose the time vary to your put up.
- Click on Save.
From there, ViralPost will launch your Fb content material when it’s most definitely to carry out at its finest.
Be aware: ViralPost is out there on all plan varieties.
Add Fb content material to the Sprout Queue
It’s at all times finest apply to queue content material when it’s high of thoughts. Draft a message instantly from Compose. Or share content material you discovered on the internet with Sprout’s Chrome Extension. You’ll be able to even add content material to the queue instantly from the RSS Reader. Whichever kind of content material you want to publish in your Fb web page, our instruments will fit your wants.
Sprout Tip
Add content material anytime, from wherever by queuing content material from Sprout Social’s net, cellular or browser extension apps.
Share your calendar
Completed scheduling your social media content material? Use Sprout’s Publishing Calendar to maintain your workforce within the loop. This functionality offers your workforce a centralized, real-time view of every part you may have deliberate throughout your Fb web page, Instagram accounts, LinkedIn profiles and different social media platforms.
Shared calendars are useful for collaborative groups that handle content material throughout roles or departments. Writers, designers and strategists can view all scheduled posts, test for protection gaps and align on campaigns with out juggling e mail threads or spreadsheets. It’s additionally nice for familiarizing exterior companions, like companies or freelance creators, together with your general content material calendar.
When you want content material approvals earlier than posts go stay, the calendar streamlines this course of too. Managers, model leads or compliance reviewers can view upcoming posts, add inner notes and provides sign-off instantly in Sprout. Since everybody can work instantly within the software, there’s no must export drafts or change instruments.
If you wish to optimize your social media workflow additional, you should use Sprout’s built-in collaboration options to assign duties, tag teammates and add inner notes on to scheduled posts. This implies fewer emails and sooner turnarounds.
Able to share your content material calendar with others? Right here’s how:
- For inner groups utilizing Sprout, collaborate instantly in-platform for real-time visibility and suggestions.
- For shoppers or stakeholders who don’t use Sprout, export your calendar as a PDF to share a clear snapshot of upcoming posts.
Right here’s tips on how to export your calendar as a PDF:
- Navigate to the Publishing
- Click on Calendar.
- Select Listing, Week or Month.
- Choose your Date Vary, Profiles and Content material Sorts.
- Click on Share.
- Click on Obtain PDF.
Finest practices for Fb scheduling
Scheduling your Fb posts is one factor; making certain that you simply attain and interact the best viewers is one other. Listed here are 5 recommendations on tips on how to strategically schedule Fb posts for optimum outcomes.
Ideas for choosing the proper scheduling time
First issues first, it’s essential to be sure you’re scheduling your posts for the best time. Ensuring you get your content material out when your viewers is most lively is essential to reaching the most individuals.
Within the course of, you’ll get to spice up your Fb engagement as your content material reaches extra individuals.
World information states that one of the best occasions to put up on Fb are:
- Mondays: 9 a.m.–12 p.m
- Tuesdays: 9 a.m.–12 p.m
- Wednesdays: 8–11 a.m. and three–5 p.m
- Thursdays: 8 a.m.–12 p.m
- Fridays: 9–10 a.m
- Saturdays: 9–10 a.m
- Sundays: 8 a.m.–1 p.m
Nevertheless, you must also take note of your particular viewers. You’ll be able to try your Fb analytics and see when your followers are most definitely to be on-line. That means, you possibly can schedule your content material round these time intervals.
You may as well make the most of Sprout Social’s Optimum Ship Instances function. This analyzes your viewers and selects one of the best occasions to schedule your content material.
Sustaining model consistency in scheduled posts
Subsequent, it’s vital to be sure you’re maintaining together with your branding all through your whole scheduled content material. When you batch your content material creation, this ought to be a easy sufficient course of.
Sustaining model consistency contains issues like:
- Preserving the same model voice all through your whole captions
- Utilizing the identical coloration scheme and font selections all through all graphics
- Sticking with the identical filters and results for all movies
- Creating graphics utilizing related templates so every part seems cohesive
When you’re reaching a wider viewers resulting from your scheduled content material, you wish to ensure that content material is consultant of your model. It ought to be capable of assist with general model recognition.
Balancing scheduled and stay content material
Understand that not every part must be scheduled forward of time. Your organization would possibly resolve to placed on a last-minute promotion that you simply wish to share on social media. You may need a stroke of inspiration and wish to publish one thing completely different from what you had scheduled. Otherwise you would possibly must share a last-minute firm replace.
Regardless of the case, perceive that you simply don’t have to stay to at least one excessive or the opposite—all scheduled content material or none of it. You’ll be able to nonetheless make last-minute modifications, change up your content material and share stay posts after they come to you.
When you do, simply be sure you’re not publishing a stay put up across the similar time as a scheduled put up goes stay. Make sure to readjust your schedule to make room to your new content material.
Avoiding over-scheduling
Questioning how usually to put up on social media?
There’s a positive line between staying lively and overwhelming your viewers. It’s tempting to put up as usually as attainable, however most manufacturers don’t must push content material 20 occasions a day to remain related. Bombarding your viewers on this means can truly damage your engagement.
Based on our 2025 Content material Benchmarks Report, manufacturers common 9.5 posts per day throughout all platforms and see about 83 each day interactions. However that quantity isn’t a one-size-fits-all goal.
You don’t must put up that always to achieve success. It usually will depend on your business.
For instance, banks publish round 5.5 posts per day and see 125 engagements per day on common. Nevertheless, laptop {hardware} manufacturers usually put up seven occasions a day and see a whopping 266 engagements. The important thing takeaway? Totally different industries see success at completely different cadences.
But it surely additionally will depend on what your workforce can realistically handle. When you’re working with a small crew or juggling a number of channels, begin with one or two Fb posts a day and repeat that cadence throughout your different social media platforms, like Instagram, LinkedIn or X. This manner, you’ll nonetheless hit a wholesome publishing quantity with out stretching your sources too skinny.
General, deal with what’s sustainable, strategic and suited to your viewers and use your analytics to information you on what cadence works finest.
Observe analytics and engagement
Lastly, take note of your Fb analytics and general viewers engagement. World information and your insights may give you a good suggestion as to when to begin scheduling. Moreover, maintaining together with your analytics can present you which ones sorts of posts and which days/occasions garner you essentially the most engagement.
Use this information to tell and adapt your Fb technique. This will enhance your general Fb natural attain, engagement and different vital metrics.
Why it’s best to schedule Fb posts
Scheduling content material forward of time has an a variety of benefits. Take a look at the highest the reason why Fb scheduling could be a sensible productiveness hack.
- Publishing your posts persistently at one of the best occasions will present Fb’s algorithm that your web page is a hub for normal, high quality content material. In consequence, it’ll put it in entrance of your viewers and drive up your Fb engagement.
- Whenever you put aside a block of time to schedule all of your social media content material, you possibly can successfully enhance productiveness.
- Saving content material creation for certainly one of your extra impressed moments helps you create extra high quality content material.
- Whenever you schedule content material forward of time, you possibly can plan it for any time of the day or night time. This lets you correctly attain individuals throughout a number of time zones.
- Whenever you’re scheduling social media posts for a full month (or longer), you may make positive they help the narrative you wish to convey.
- Fb scheduling helps you liberate time for different vital social media administration duties.
Simplify your Fb put up scheduling
Scheduling your Fb posts makes it easy to handle your content material. It streamlines the Fb administration course of and minimizes the necessity for handbook publishing.
As such, it means that you can keep one step forward of the sport and attain your target market on the proper occasions.
Sprout Social’s Publishing capabilities allow you to automate and optimize your Fb scheduling. Get began with a free 30-day trial.
Scheduling Fb posts FAQs
Is there an app to schedule Fb posts?
Sure, you should use Sprout Social’s Social Media Publishing platform to schedule your Fb posts. Manually select the date and time to publish your posts or use the Optimum Ship Instances function to find out one of the best occasions to put up to your model.
Methods to schedule posts on Fb Meta?
To schedule posts on Fb Meta, go to the Meta Enterprise Suite and click on on Planner. Right here, you possibly can create a put up and select a date and time within the Scheduling choices to schedule it.
What number of posts are you able to schedule upfront on Fb?
Fb enables you to schedule as much as 30 days’ value of posts upfront. To get round this, you should use Sprout Social’s Social Media Publishing platform to schedule posts a number of months upfront. You’ll be able to even schedule a whole bunch of Fb posts at a time with it’s bulk importing options.
How do I reschedule or edit a scheduled Fb put up?
Whether or not you’re utilizing Meta’s native instruments or Sprout Social, you possibly can simply reschedule or edit a put up earlier than it goes stay.
In Meta Enterprise Suite, comply with these steps:
- Go to Planner in your Meta Enterprise Suite dashboard.
- Click on the scheduled put up you wish to change.
- Click on Edit put up to replace the textual content, media or scheduled time.
- To reschedule, alter the scheduling choices and choose a brand new time.
- Click on Save to substantiate your modifications.
Right here’s tips on how to do the identical factor in Sprout Social:
- Head to the Publishing Calendar underneath Publishing.
- Discover your scheduled put up and click on to open it.
- You’ll be able to edit the put up’s content material, replace hashtags or swap media.
- To reschedule the put up, alter the time or transfer it utilizing drag-and-drop.
- Click on Save Adjustments (or Submit for Approval, if approval workflows are in place).
Sprout additionally helps bulk rescheduling if it’s essential to shift a full marketing campaign or alter based mostly on up to date timelines.
Can I schedule Fb posts from my cellphone?
Sure, each Meta and Sprout supply cellular app choices for scheduling Fb content material on the go.
You should use the Meta Enterprise Suite cellular app to create, schedule and reschedule posts and handle reels and Fb group content material. It’s helpful for fast edits, checking your content material calendar or adjusting posts when you’re away out of your desktop.
Sprout’s app enables you to create put up content material, schedule throughout networks, collaborate with teammates and handle approvals instantly out of your cellular gadget. You may as well queue posts, tag customers or share content material through cellular when inspiration strikes.

