French luxurious firm Hermes on Tuesday introduced {that a} British designer, Grace Wales Bonner, is taking up its males’s pret-a-porter assortment from a predecessor who held the place for practically 4 many years.
Hermes faucets British designer to guide its menswear line
Wales Bonner, aged in her mid-30s and a graduate of London’s prestigious Central Saint Martins artwork faculty, stated in a Hermes assertion she was overjoyed to be becoming a member of “such a magical home”, and known as it “a dream”.
Her first assortment is because of hit the catwalk in January 2027.
Wales Bonner takes over from French designer Veronique Nichanian, 71, who led the label’s menswear line for the previous 37 years.
Hermes on Friday introduced Nichanian’s departure, after she presents her final males’s assortment in January, for the 2026-2027 Autumn-Winter exhibits in Paris.
The brand new blood at Hermes is simply the newest in a collection of creative modifications on the large trend homes, notably at Chanel, Dior, Balenciaga, Loewe and Jean Paul Gaultier.
The luxurious sector is at present going via a difficult interval for gross sales globally that’s impacting many firms, however Hermes has been well-protected from the buffeting.
Its gross sales have continued to extend, and its turnover grew greater than seven % within the first half of this yr, to eight billion euros .
Wales Bonner, the daughter of an English mom and a Jamaican father, has picked up a string of awards for her revolutionary strategy to menswear mixing European tailoring and African influences.
Up to now, and beneath her personal label, she has explored themes of identification and post-colonial heritage.
In a 2019 interview with The Guardian, Wales Bonner stated “I wasn’t certain if I wished to be a historian or an artist”.
Hermes’s creative director Pierre-Alexis Dumas welcomed her, saying “her modern view of the world, of crafting and of tradition, will proceed to information the boys’s pret-a-porter assortment”.
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