MILAN — Harmont & Blaine, the model identified for its dachshund brand, is doubling down on resort locations because it seeks to push its colourful Italian aesthetic globally.
The model this week will open its second outpost in Miami, a 1,377-square-foot house on the Brickell Metropolis Centre, the retail, company and residential complicated within the namesake downtown neighborhood. Decked in ultramarine blue with ocher accents contrasting with the resort-nodding gentle wooden shows and decor components, it’s going to carry the model’s males’s and girls’s collections.
The unit follows the corporate’s first U.S. retailer that opened at Miami’s Aventura Mall final December. Each are immediately operated.
“This second location in Miami is an emblematic and strategic milestone in our world enlargement,” stated Daniele Ondeggia, Harmont & Blaine’s longtime managing director, who took over govt powers final Could as a part of a brand new firm governance.
“Past strengthening our enterprise in Italy and Europe, worldwide progress is a key driver of our formidable world plan. In simply the final three years, we’ve written essential chapters of our story,” Ondeggia stated, referencing latest openings in Madrid, Hong Kong, Dubai, Mexico Metropolis, Athens and Sofia, Bulgaria, amongst others.
The Harmont & Blaine boutique at Miami’s Brickell Metropolis Centre.
Courtesy of Harmont & Blaine
The retail push Stateside is geared toward rounding off Harmont & Blaine’s presence within the American continent, the place it already boasts brisk enterprise in Central and South America.
On the identical time, aiming to courtroom Individuals on vacation, in addition to home and different worldwide vacationers, the model has cast a collaboration with Bar Tiberio, a famend café spot on the tony Italian island of Capri, positioned on the well-known Piazzetta.
As a part of the two-year partnership, the Italian model has personalized the venue’s decor together with awnings, umbrellas, tablecloths and seating in its signature colourful materials, selecting a pea inexperienced striped model that comes with the dachshund brand. The model can be supplying bespoke uniforms to the café’s workers, together with a striped shirt, waistcoat, chino pants and sweater.
The Harmont & Blaine takeover of Bar Tiberio on Capri’s well-known Piazzetta.
Alessia Tamburro/Courtesy of Harmont & Blaine
Primarily based in Naples, Italy, and based in 1995, Harmont & Blaine’s is rooted in understated casualwear seen by way of a colourful and mood-boosting lens.
General, the model boasts 81 flagships, 75 corners and shops-in-shop in addition to virtually 500 stockists globally. The model is owned by funding car Bassotto 2.0, which in 2022 purchased out 40 % of the shares within the firm beforehand held by non-public fairness fund Clessidra SGR.
