New York-based model DKNY and the New York Yankees look to attain a house run with a brand new collaboration via Main League Baseball that mixes legacy and elegance with the discharge of a limited-edition capsule assortment.
The road channels the power of New York Metropolis mixing traditional New York Yankees iconography with DKNY‘s signature downtown emblem on a canvas of all-black ready-to-wear and equipment.
“The partnership with the New York Yankees is an extension of DKNY’s technique to extend model visibility and join with a loyal viewers in a brand new method whereas leveraging G-III’s sports activities licensing enterprise,” mentioned Jeff Goldfarb, govt vice chairman at G-III Attire Group.
G-III holds licenses with a number of main sports activities organizations together with Main League Baseball, Nationwide Soccer League, Nationwide Basketball Affiliation and Nationwide Hockey League, together with licenses for the Nationwide Collegiate Athletic Affiliation and over 150 U.S. schools and universities.
DKNY and the New York Yankees capsule assortment.
Lexie Moreland/WWD
The DKNY x Yankees capsule incorporates a tonal black-on-black palette, a tribute to New York’s avenue type. Drawing inspiration from the Yankees’ game-day gear, each bit has delicate hints of embroidery, in addition to DKNY x Yankees co-branding all through.
The gathering options 13 ready-to-wear items retailing from $89 to $380. The hero product is a heavyweight participant’s bomber jacket, a nod to the model’s heritage, with chenille Yankees lettering on the again. There may be additionally an all-black hoodie and observe pants with a traditional athletic silhouette and a fitted tank gown that merges streetwear influences and elevated design. The attire providing additionally contains cropped, brief and long-sleeved Ts with a barely outsized match.
For equipment, a co-branded Yankees New Period cap combines the 2 New York legends in a fashion-forward tribute to the town they every name house.
The capsule options the tagline, “Don’t Knock New York.” Pulled from DKNY’s archives, the phrase first appeared within the early ’90s and shortly turned synonymous with the model. The phrase is a love letter to New York Metropolis and a reminder of its resilience, individuality and boldness.
Mannequin Quinn Mora in a DKNY X Yankees type from the look e book.
Courtesy of DKNY
DKNY was the primary trend model to promote at Yankee Stadium in 2010, with an outfield bullpen billboard of the DKNY emblem, positioned prominently in proper centerfield. Final yr, DKNY re-entered the stadium with a larger-than-life billboard. As reported, DKNY entered a multifaceted long-term partnership with the New York Yankees in 2024 and started that relationship with an 855-square-foot billboard in proper area that includes the DKNY emblem, which stays up.
The New York Yankees are thought of one of the vital profitable skilled sports activities franchises within the U.S. They’ve received 21 American League East Division titles, 41 American League pennants, and 27 World Collection championships, all of that are MLB data. For the Yankees’ house video games within the Bronx, common attendance this yr is reported to be 42,678.
DKNY and the New York Yankees Capsule Assortment
Lexie Moreland/WWD
The DKNY x Yankees limited-edition capsule assortment will launch on Sept. 9 and might be obtainable to buy on DKNY.com and in-person at Yankee Stadium, whereas provides final. The gathering might be obtainable in sizes XS to XL. There might be signage within the Legends Suite at Yankee Stadium, the place the capsule might be offered.
