Media government Jon Otto is becoming a member of BBC Studios as a senior vp of advert gross sales in North America. Otto shall be accountable for overseeing direct media gross sales, sponsorships, and branded content material for BBC Studios and BBC.com throughout the U.S. and Canada.
Primarily based in New York, Otto will report back to James Wildbore, senior vp and normal supervisor of advert gross sales globally.
“Jon is a dynamic chief with a confirmed monitor file of constructing high-performing groups and delivering progressive options for companions,” Wildbore mentioned. “His deep understanding of the media panorama and keenness for storytelling make him the best particular person to steer our advert gross sales enterprise into its subsequent chapter.”
Otto added, “Becoming a member of BBC Studios is an unbelievable alternative to match one of many world’s most iconic and trusted media manufacturers with the wants of in the present day’s entrepreneurs. I’m thrilled to construct on that basis in North America, creating partnerships and campaigns that align with the BBC’s premium storytelling, viewers, and journalism.”
Earlier than becoming a member of BBC Studios, Otto was SVP of consumer partnerships and normal supervisor of Axios Reside. He led the promoting and sponsorships division and spearheaded the expansion of the corporate’s reside occasions enterprise.
Previous to that, Otto was the chief communication officer, advert gross sales at Crain Communications. He has additionally had stints at Politico, BCW International, and American Honda Motor Co., amongst different corporations.
