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One in every of Paramount’s strongest inventive minds has left the manufacturing firm: Taylor Sheridan, whose main hits like Yellowstone, Landman, and Lioness made him one in every of Paramount’s strongest writers and producers, has ditched the media home. The transfer comes shortly after a brand new chief govt, David Ellison, got here on board in August and a merger between the corporate and Skydance was authorised. Sheridan will stay concerned together with his Paramount initiatives till his present deal ends in January.  However whereas Sheridan helped prime Paramount for achievement, beginning early subsequent yr, he can be making applications…

For social advertising and marketing groups, effectivity is essential. In response to our 2025 Influence of Social Media Report, it’s one of many key metrics that greater than half of social groups use to outline ROI. However whereas social groups worth productiveness, they usually wrestle to attain it—and yours may be one in every of them. Fortuitously, there are easy however highly effective methods to extend advertising and marketing group productiveness, lots of which we discover on this article. The foundation causes of promoting group inefficiency Whereas a number of issues can impede productiveness, there are a number of repeat…

Advertising Week’s weekly round-up of the expertise tales that influence the advertising and marketing sector: from AI to martech, regulation to public perceptions. Simply how a lot are you spending in your martech and the way a lot does it generate in return? It could appear easy, however new analysis from McKinsey on martech funding suggests it’s a query many Fortune 500 CMOs merely couldn’t reply. Not but a subscriber? Purchase right this moment to proceed studying

Insta360 has introduced the newest mannequin in its X Sequence of 360 cameras. The Insta360 X4 Air is the corporate’s lightest-ever 8K 360 video and is out there in Graphite Black and Arctic White shade choices. Lightest-ever Insta360 says that the X4 Air 360 digicam takes all the things content material creators beloved about its X4 mannequin and makes it lighter, smarter and extra intuitive. The X4 Air weighs simply 5.8 ounces (165 g), making it Insta360’s lightest-ever 8K 360 digicam. Nonetheless, it additionally options bigger 1/1.8-inch sensors with a 134% improve in pixel space per body in comparison with…

Shares opened modestly larger on Wednesday as a number of mega-cap shares rallied forward of a rush of Large Tech earnings. The primary indexes completed combined, although, after the Federal Reserve lowered rates of interest, as anticipated, however steered a December fee lower shouldn’t be a positive factor.Nvidia (NVDA) was one of the crucial talked-about shares immediately after the unreal intelligence (AI) bellwether rose 3% to change into the primary firm to shut with a $5 trillion market cap.NVDA’s newest leg larger got here as CEO Jensen Huang on Tuesday unveiled a number of new offers, together with a $1…

If you are going to buy an independently reviewed services or products by means of a hyperlink on our web site, WWD might obtain an affiliate fee. Store Petite Plume’s ‘Eloise’ Assortment for Cozy Season View extra + It’s no secret that WWD Store‘s editors are… effectively, there’s no higher option to put it… obsessed with Petite Plume sleepwear — being explicit devotees of the model’s The Olivia pajamas, 100,000 models of that are anticipated to be bought earlier than the tip of the yr. Naturally, we preserve tabs on all developments within the Petite Plume universe, and the most recent…

This week’s Way forward for TV Briefing seems at a spate of latest research that illustrate the out-of-whack supply-demand dynamics within the streaming advert market. The streaming advert market’s economics are out of whack.  Extra individuals are watching ad-supported streaming companies, which helps to drive down streaming advert costs. However numerous streaming advert stock goes unsold. Thus streaming’s supply-demand imbalance, as the next charts illustrate. The typical individual is utilizing virtually 11 streaming companies, with roughly 4 being free streamers, in line with TiVo’s Q2 2025 Video Traits Report for North America. Amongst subscription-based streamers, a major share of streaming…

Image Store, which affords put up companies dailies, editorial, shade, sound in addition to mastering and restoration companies, is integrating Formosa Group’s Toronto sound enterprise into its inventive put up companies efficient January 1. This transfer is designed to higher serve Toronto purchasers and set up a completely built-in hub for image and sound companies for characteristic movies and tv. With this integration, Formosa Group will proceed beneath the Image Store identify. Formosa Group will proceed to service purchasers throughout its different places globally. Jane Tattersall will proceed to steer Image Store’s Toronto -based operations as managing director. “By merging…

Key Takeaways Meta shares tumbled in prolonged buying and selling Wednesday after the tech large posted earnings that missed analysts’ estimates, citing a one-time tax cost associated to President Trump’s signature “One Large Stunning Invoice.” Meta additionally raised the decrease finish of its projected capital expenditures, as it really works to construct out its AI capability. An almost $16 billion tax cost tied to President Trump’s signature “One Large Stunning Invoice” squeezed Meta’s income within the third quarter, sending its inventory reeling. Shares of Meta Platforms (META) had been down 9% in prolonged buying and selling Wednesday after the tech large…

The spooky season is right here once more, and it is time to drop your greatest scary search for the Halloween occasion. When you have already chosen your outfit, it is time to excellent your spooky make-up as nicely. From darkish and gray eyeshadows to blood pink lipstick, Halloween make-up is all about storytelling by way of coloration, texture, and creativeness. Get spooky Halloween make-up So, be it a Halloween celebration at your workplace or in your housing society, these make-up tips will make it easier to get an ideal Halloween evening look. Prep your pores and skin for HalloweenTighten…