Final Up to date: June 26, 2025
Whether or not it’s a model promotion, video, information replace or perhaps a meme, visible content material guidelines the social media panorama. What has develop into so essential is successfully conveying your model on social media by way of pictures and video.
The visible face of your model is oftentimes the very first thing your viewers sees and presumably the one factor they keep in mind. It’s troublesome to reuse the identical picture throughout all social networks until you’ve gotten a free social media picture resizing device like Panorama.
Sprout Social’s very personal device is free to make use of to resize, crop and scale social media picture sizes. And together with our resizing device, we’ve offered all the particular dimensions and some fast ideas that can assist you resolve which picture most closely fits every place.
Earlier than we get into it, listed below are some extra assets:
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Social Media Picture Sizes by Community
These hyperlinks will make it simpler so that you can navigate to the particular social media picture sizes per community:
Fb Picture Sizes
With 2.96 billion month-to-month lively customers, Fb is the world’s largest social community. For that purpose alone, it’s essential to have enticing and fascinating pictures which can be optimized for the platform.
Do not forget that totally different units, whether or not it’s cellular or desktop, render in a different way. Just remember to are selecting dimensions based mostly on the place you need the vast majority of viewers to see your picture.
Be taught extra about Fb picture sizes
Get specs and ideas for implementing the perfect visible content material on Fb with these guides:
Fb Profile Image
Say cheese: your profile image represents you or your model on Fb. That is the spherical photograph that seems in your timeline layered over your cowl photograph. Your profile image will even seem if you submit to different partitions, touch upon posts or when your profile is searched.
Fb profile image picture pointers
- Advisable picture measurement: 320×320 pixels
- Minimal file measurement: 180×60 pixels
- Shows:
- 176×176 pixels (desktop)
- 196×196 pixels (smartphones)
- 36×36 pixels (most function telephones)
- Advisable file kind: JPG, PNG
- Profile footage are cropped to a circle
Fb Enterprise Web page Profile Image
Fb modified its Profile picture for Enterprise Pages to seem to the left facet of the display screen. The brand new look helps Fb Enterprise Pages comply with an analogous look as private accounts. Nevertheless, the size are the identical, however the photograph seems on the web page barely totally different.
Fb Enterprise Web page profile picture pointers
- Advisable picture measurement: 320×320 pixels
- Minimal file measurement: 180×60 pixels
- Shows:
- 176×176 pixels (desktop)
- 196×196 pixels (smartphones)
- 36×36 pixels (most function telephones)
- Advisable file kind: JPG, PNG
- Profile footage are cropped to a circle
Fb Profile and Enterprise Web page Cowl Picture
Your Fb cowl photograph will solely seem in your Fb timeline, and it stretches throughout all the display screen, which provides you extra freedom to decide on one thing inventive or complement your profile image. The place your profile image is perhaps a good selection for an image of you or a model emblem, use this area to submit one thing that speaks extra towards you as a person or as a model.
Fb profile and Enterprise Web page cowl photograph picture pointers
- Ratio: 16:9
- Minimal required measurement: 400×150 pixels
- Advisable picture measurement: 851×315 pixels
- Cellular show measurement: 640×360 pixels
- Max file measurement: 100kb
- Advisable file kind: JPG, PNG
- Notes:
- The left facet of your cowl photograph will likely be lined by your profile image. On cellular, it might be 75% of your profile image will overlap into the duvet photograph.
- Photos with a emblem or textual content could also be finest as a PNG file
- Enterprise Web page dimensions are precisely the identical as private accounts.
Fb Shared Picture
A shared picture is without doubt one of the commonest types of sharing on Fb. These pictures will at all times seem in your timeline, and ideally they’ll present up in most of your followers’ Information Feeds — although with the Fb algorithm figuring out which content material will likely be served, it’s unlikely that everybody will see your submit. The extra folks have interaction along with your submit, the extra doubtless it’s that the remainder of your followers and their followers will see that exercise.
Fb shared picture pointers
- Advisable picture measurement: 1080×1350 pixels
- Most file measurement: 8MB
- Advisable file kind: JPG, PNG, GIF
- Seems in feed at a max width of 470 pixels (will scale to a max of 1:1)
- Seems on web page at a max width of 504 pixels (will scale to a max of 1:1)
Sprout Pointers:
- Identical as above, besides:
- Max variety of pictures per submit: 10 in Sprout
Fb Shared Hyperlink
One other useful gizmo in your Fb belt is the power to share a hyperlink. It’s similar to posting a shared picture, however it provides you much more fields to work with. You may select to create a shared hyperlink with a small sq. picture to the left and textual content on the best, or with a bigger rectangular picture on prime with textual content beneath.
Fb shared hyperlink picture pointers
- Advisable picture measurement: 1080×1350 pixels
- Shows:
- 479×246 pixels (desktop)
- 320 pixel width (cellular)
- Minimal measurement: 200×200 pixels
- Most file measurement: 8MB
- Fb will scale photographs underneath the minimal dimensions. For higher outcomes, improve picture decision on the identical scale because the minimal measurement.
Fb Occasion Picture
Fb Occasions assist seize the eye of customers and minimize by way of the noise on Fb. Reminders are despatched to your viewers and having an excellent area with a fair higher picture is essential. Be sure you have the best dimensions down for a Fb Occasion cowl photograph.
Fb Occasion picture pointers
- Advisable picture measurement: 1920×1005
- Fb will scale all the way down to minimal dimensions: 400×150 pixels
- Fb recommends for finest outcomes, select photographs which can be 400×150 pixels.
Fb Fundraiser picture
Fb has added the power to create a fundraiser for charitable organizations or private causes. The duvet photograph for these fundraisers barely varies from a typical Fb cowl photograph, with a minimal measurement of 400×150. The most effective expertise throughout many show varieties will come from the next decision picture, although.
In search of Fb advert sizes?
Fb advert formatting will be much more complicated than natural posts, so for extra pointers, try our full information to each Fb advert measurement!
Discover extra info on the picture sizes for Fb, go to the Fb Assist Middle.
Discover extra details about Sprout-supported recordsdata and sizes in our Assist Middle.
Twitter Picture Sizes
With 436 million month-to-month lively customers, Twitter is without doubt one of the social media networks that your clients will most frequently use to debate your model.
X (fka Twitter) Profile Picture
Your X profile photograph is the principle picture that represents you or your model throughout the community. It’s going to be seen throughout the location in a variety of locations by a variety of folks so be sure that it’s of the best high quality. Right here’s the locations your profile photograph will likely be seen on the location.
- In your web page: The most important show of your profile image is in your homepage and will be considered by your followers in addition to people who come across your web page.
- In-stream: A smaller model of your profile image seems in a follower’s X stream each time you Publish or are Reposted.
- Who to comply with: Your profile image can also be going to seem subsequent to a hyperlink to your web page within the “Who to comply with” field. That is situated on to the best of your X stream on desktop. Select a recognizable picture right here.
X (fka Twitter) profile photograph picture pointers
- Advisable picture measurement: 400×400 pixels
- Most file measurement: 5MB
- Picture varieties embrace: JPG, GIF or PNG
X (fka Twitter) Header Picture
Your header photograph is the picture that spans the highest of your X profile web page. It’s fairly a bit bigger than your profile photograph so be sure that to reserve it on the highest decision doable. As a result of you’ve gotten extra room to be inventive with this image and it’ll doubtless be the very first thing your guests see, make it one thing fascinating.
X (fka Twitter) header picture pointers
- Advisable picture measurement: 1500×500 pixels
- Most file measurement: 5MB
- Advisable file kind: JPG, GIF or PNG
X (fka Twitter) In-Stream Photographs and Shared Hyperlinks
X customers can connect photographs to any of their Posts. Relying on whether or not you’re attaching one or many photographs or sharing a hyperlink, the way in which photographs crop and show in stream will fluctuate barely.
Luckily, in 2021, X made waves with #TwitterCropIsGone, eliminating the sometimes-unfavorable automated cropping for vertical pictures that had typically develop into the topic of memes and in-jokes amongst customers of the platform. Extraordinarily large or tall pictures with uncommon dimensions should get cropped, however for many pictures in customary 4:3 or 16:9 dimensions, you received’t have to fret as a lot about centering topics round automated cropping.
The next are some finest practices to get an optimum end result, and you may also preview the top end in Sprout’s Compose window earlier than you publish.
Advisable sizes for pictures by forms of Posts:
- Advisable picture sizes:
- Minimal: 600×335 pixels
- Panorama: 1024×512 pixels (minimal) and 1600×900 pixels (advisable)
- Sq.: 1080×1080 pixels
- Portrait: 1080×1350 pixels
- Advisable side ratio: 16:9
- Most file measurement:
- 5 MB for JPG, PNG
- 15 MB for GIFs
- Most variety of pictures per submit: 4 pictures
Sprout Pointers:
Discover extra info on in-stream photographs on the X Assist Middle.
Discover extra details about Sprout-supported recordsdata and sizes in our Assist Middle.
Instagram Picture Sizes
Instagram is without doubt one of the hottest photo-sharing social networks. It’s the perfect place to showcase your visible creativity, even down to creating a compelling grid out of the way in which your photographs’ thumbnails show in sequence.
Instagram Profile Image
Instagram is predicated on visuals, which ought to be a sign of how essential it’s to comply with these picture measurement pointers. Guarantee your profile picture is recognizable so customers can discover you even simpler by way of search or discover.
Instagram profile image picture pointers
- Advisable picture measurement: 110×110 pixels
- Advisable side ratio: 1:1, 4:5
Instagram Publish Sizes (Feed & Advert)
As a result of Instagram is all about sharing visible content material – each pictures and movies – that seem in your followers’ feeds, it’s essential to make use of greater decision photographs. Whether or not you’re posting natively within the app, by way of desktop or by way of a social media administration device, these pointers beneath will aid you put your finest foot ahead.
Just lately, the community launched new Instagram submit sizes to match native 3:4 side ration photographs. This measurement is native for many telephones, and now will likely be introduced within the picture’s native measurement slightly than being stretched to suit.
Instagram submit sizes (feed & advert pictures) pointers
- Advisable picture measurement: 1080×1080 pixels or 1080×1350 pixels
- Advisable minimal width: 1080 pixels
- Photos with a width between 320 and 1080 pixels will likely be saved on the unique decision so long as it suits the advisable side ratio listed beneath
- If pictures are a decrease decision, Instagram will enlarge to a width of 320 pixels
- If pictures are the next decision, Instagram will shrink it to a width of 1080 pixels
- Advisable side ratio: 1.91:1, 3:4 and 4:5
- New Instagram submit measurement: Consists of 3:4 side ratio taken natively on most telephones.
- Photos will likely be cropped to suit a supported ratio
- Most file measurement: 8MB
- Advisable file kind: JPG and PNG
- Most variety of pictures per submit: 10 pictures
Sprout Pointers:
Instagram Publish Thumbnails
When somebody goes to your web page, they’ll be introduced with your whole content material organized in rows of thumbnails. These smaller renditions of your pictures and movies will increase when clicked and embrace a spot for folks to remark.
Instagram submit thumbnails for picture pointers
- Thumbnails will seem at 161×201 pixels
- Advisable picture width: 1080 pixel
- Feed side ratio: 3:4, 4:5
Instagram Tales
Instagram Tales are a preferred supply of visuals on the app. There are each video and picture choices obtainable to publish. And whereas this function was initially meant to be ephemeral, it’s doable to add your individual content material and construct a method round Tales engagement.
Instagram Story picture pointers
- Advisable decision: 1920×1080
- Minimal decision: 150×150
- Facet ratio: 9:16
Sprout Pointers:
- Identical as above, besides:
- Facet ratio: 4:5 to 1.91:1 for Story Photos printed by way of Sprout
For these in search of extra data on Instagram advert sizes, together with video specs, try this information!
TikTok Picture Sizes
With 1 billion month-to-month lively customers, TikTok has grown significantly over the previous few years. With practically half its customers underneath the age of 30, TikTok is changing into the social platform for youthful goal audiences.
TikTok Profile Picture
All TikTok customers have the choice to add a profile picture to their accounts. That is the right alternative for companies to showcase their personalities by way of branding or to focus on a selected marketing campaign.
TikTok profile picture pointers
- Minimal picture measurement: 200×200 pixels
- Advisable file kind: JPG, GIF or PNG
In search of extra TikTok specs? Our All the time-Up-To-Date Video Specs information can reply these questions.
LinkedIn Picture Sizes
With greater than 1 billion members, LinkedIn is the world’s largest skilled community. The place different social networks could also be good drivers of site visitors and clients, LinkedIn is a superb place so that you can supply nice workers and to attach with different business leaders. We’ve outlined the suitable LinkedIn picture sizes so that you can use in your private profile or Enterprise Web page.
LinkedIn Private Profile Picture
LinkedIn began utilizing a brand new format for private profiles and saved the field emblem with firm pages (extra on that beneath). Nevertheless, the private profile dimensions for LinkedIn may be very easy. That is the principle picture that represents you in your private profile. So anytime somebody takes a have a look at your profile for some fast data, that is the distinguished picture that represents you. It’s essential to get the scale proper.
LinkedIn private profile picture pointers
- Minimal picture measurement: 268×268 pixels
- Advisable picture measurement: 400×400 pixels
- Most file measurement: 3MB
- Advisable file kind: JPG or PNG
LinkedIn Cowl Picture
LinkedIn’s background picture is a more moderen function in your private profile. It’s somewhat bit trickier to seek out one thing that actually suits that area effectively, however for those who get it proper, your profile will look nice.
LinkedIn cowl picture pointers
- Advisable picture measurement: 1584×396 pixels
- Most file measurement: 8MB
- Advisable file kind: JPG or PNG
LinkedIn Firm Emblem Picture
One of many two model logos that you have to be importing to LinkedIn is the usual firm emblem. That is the larger of the 2 and goes to indicate up proper subsequent to your model identify in your LinkedIn homepage. This picture additionally seems within the “Corporations you could need to comply with” part. The extra attractive the photograph, the extra doubtless you’ll acquire followers.
LinkedIn Firm emblem picture pointers
- Minimal picture measurement: 268×268 pixels
- Advisable picture measurement: 400×400 pixels
- Most file measurement: 3MB
- Advisable file kind: JPG or PNG
LinkedIn Firm Cowl Picture
In contrast to the private background picture, the corporate or customary enterprise background picture covers all the prime of the web page. The picture seems a lot bigger than the private dimensions, giving companies a bit more room.
LinkedIn Firm cowl picture pointers
- Advisable picture measurement: 1128×191 pixels
- Most file measurement: 3MB
- Advisable file kind: JPG or PNG
LinkedIn Publish Specs with a Shared Picture or Hyperlink
These sizes work finest for LinkedIn submit that share a photograph or a hyperlink with a picture to a weblog submit or article to your organization web page’s feed. Use these LinkedIn submit specs to assist information you as your take a look at totally different LinkedIn submit concepts and take a look at your outcomes.
LinkedIn shared picture submit spec pointers
- Advisable picture sizes for sq. pictures: 1080×1080 pixels
- Advisable picture sizes for portrait pictures: 1920×1080 pixels
LinkedIn shared hyperlink picture pointers
- Advisable picture measurement for hyperlinks: 1200×627 pixels, based mostly on cellular scaling
- Advisable file kind: JPG or PNG
Sprout Pointers:
- Identical as above, besides:
- Most variety of pictures per submit: 9
- Most picture measurement: 5MB
- Supported file varieties: JPG, PNG, GIF (250 body restrict)
LinkedIn Life Tab – Important Picture & Firm Photographs
The Life tab on LinkedIn firm pages permits you to present a extra in-depth have a look at the day after day expertise of your organization’s workers. At present, the 2 forms of pictures you’ll be able to add listed below are the principle picture, which serves as a hero and spotlight to your web page, and the horizontal scrolling gallery of different firm photographs beneath.
LinkedIn Life tab picture pointers
- Advisable measurement for fundamental picture: 1128×376
- Advisable measurement for firm photographs: 900×600
- Advisable file kind: JPG or PNG
- The Life tab solely seems on the cellular app, and never the cellular internet model of LinkedIn, so actual show sizes will fluctuate by machine. Add the advisable measurement for the perfect expertise.
Discover extra info within the LinkedIn Assist Middle.
LinkedIn Carousel Advertisements
A LinkedIn carousel is a slideshow-style submit that enables readers to “swipe” throughout slides and browse content material. This LinkedIn advert kind helps pictures for customers to swipe by way of. Posts can embrace as much as 10 slides and every picture can have a hyperlink connected.
LinkedIn Carousel advert pointers
- Suggest file measurement: 10MB
- Max picture measurement: 4320×4320 pixels
- Advisable particular person picture measurement: 1080×1080
- Advisable particular person picture side ratio: 1:1
- Advisable picture kind: JPG, PNG, GIF (non-animated solely)
Pinterest Picture Sizes
Pinterest Profile Image
When organising your Pinterest account you’ve gotten the choice to take action utilizing Fb, Google or e mail. If you happen to select Fb or Google, Pinterest will pull within the profile picture that you’ve set there.
If you happen to’re utilizing e mail, or would favor to make use of a special photograph, you are able to do that too: simply add a sq. {photograph} (the bigger the higher) and Pinterest will resize it to suit. Like different social websites your profile image on Pinterest ought to be one thing intently tied to you or your model.
Pinterest profile image picture pointers
- Advisable picture measurement: 165×165 pixels
- Most file measurement: 10MB
- Advisable picture kind: JPG and PNG
Pinterest Pin Sizes
When including a pin to your board, it’s essential to keep in mind that Pinterest places a restrict on the width of the picture however not the size. This offers you the chance so as to add a photograph that’s sq. or one that may scale to be even taller. Simply keep in mind to ensure you’re creating giant pictures as a result of they add extra worth, not simply because you’ll be able to.
Pinterest Pin sizes picture pointers
- Advisable picture measurement: 735×1102 pixels
- Advisable ratio: 2:3
- Advisable file measurement: 20MB max
- Advisable file kind: JPG, PNG, GIF
- Observe: Bigger are resized to show at a width of 238 pixels with scaled peak in feeds.
Sprout Pointers:
- Identical as above, besides:
- Most variety of pictures per submit: 1
- Most picture measurement: 10MB
- Supported file varieties: JPG, PNG, GIF
Textual content Pointers
- Title character rely: 100 characters max
- Textbox character rely: 250 characters max
Pinterest Board Show
Creating boards is without doubt one of the most essential issues that you are able to do on Pinterest. Not solely is it essential to decide on a photograph that’s attractive to your viewers, it’s essential to decide on one which’s related to that individual board.
Pinterest Board show picture pointers
- Ultimate show: 222×150 pixels (giant thumbnail)
- Ultimate show: 55×55 pixels (smaller thumbnail)
Discover extra info within the Pinterest Assist Middle.
YouTube Picture Sizes
YouTube has greater than 2.5 billion distinctive customers each month and is out there on tons of of tens of millions of units. Thousands and thousands of manufacturers have already realized that YouTube is a superb alternative to succeed in their fan-base.
YouTube Channel Profile Picture
YouTube permits you to choose totally different profile picture borders, however the dimensions keep the identical. Guarantee your YouTube has a profile picture arrange earlier than you choose your border.
YouTube Channel profile picture pointers
- Advisable picture measurement: 800×800 pixels
- Minimal picture measurement: 98×98 pixels
- Most file measurement: 4MB
- Advisable picture recordsdata: PNG or GIF (no animations)
YouTube Channel Cowl Picture
Boost your YouTube channel with some “channel artwork.” When customers click on by way of your YouTube movies to your channel, some interesting pictures might entice them to remain in your web page longer and watch extra of your movies.
YouTube Channel cowl photograph picture pointers
- Advisable file measurement: 2560×1440 pixels
- Minimal file measurement: 2048×1152 pixels
- Protected space for cellular and internet (with out textual content and emblem cropping): 1546×423 pixels
- Most file measurement: 6MB
- Advisable picture recordsdata: PNG or GIF
Throughout Completely different Gadgets
There are a number of totally different platforms and units that customers can stream YouTube on so it’s essential that you just evaluation your inventive throughout units and ensure that a very powerful components of your picture, resembling textual content or logos, are displaying legibly within the “protected zone” famous above.
Discover extra info within the YouTube Assist Middle.
YouTube Video Uploads
Importing your content material to YouTube is the some of the essential components of creating your presence on the location. Movies can inform viewers one thing about you as an individual, or it might showcase one thing that your corporation may supply.
YouTube video pointers
- Movies should preserve a 16:9 side ratio. Smaller movies resembling 4:3 will likely be pillarboxed to suit.
- YouTube Shorts should preserve a 9:16 side ratio and 1920×1080 pixels.
For extra on the specifics of YouTube video optimization, or to measurement video on another social community, try our full information to social media video specs.
Google My Enterprise Picture Sizes
Google My Enterprise has develop into a necessary platform for companies with native, brick-and-mortar presences to realize visibility and conduct their evaluation administration technique.
Sorts of Photos for Google My Enterprise
- Emblem: Your recognizable emblem picture. Will not be obtainable for every type of companies–see Google pointers for extra element.
- Cowl photograph: A photograph of your corporation that may sometimes be the primary one proven. Select a photograph that offers the perfect general illustration of your place of job for this photograph.
- Enterprise photograph: You need to use your different enterprise photographs to focus on totally different parts of your corporation or places of work and assist showcase what native visiting clients ought to search for after they cease by.
For all three forms of pictures, Google’s official pointers advocate the beneath specs for the perfect look on the platform.
Google My Enterprise picture pointers
- Advisable decision: 720×720 pixels
- Minimal decision: 250×250 pixels
- File measurement most: 5 MB
- Picture file kind: JPG or PNG
