YouTube made it 4 consecutive months on the prime of Nielsen’s Media Distributor Gauge, dominating the month of Could.
Nielsen’s report, which examines whole viewing consumption that happens via a tv display screen by media distributors throughout broadcast, cable, and streaming, discovered that YouTube prolonged its result in 12.5% in Could. This was a +0.1 enchancment from the earlier month, which now baptizes this efficiency because the streamer’s finest and largest exhibiting so far.
The Walt Disney Firm remained in second place at 10.7%, staying flat. The late rounds of the NBA and NHL playoffs, which aired on ESPN and ABC, helped the media firm preserve its No. 2 place.
NBCUniversal climbed to 3rd place, ending with 8% of all viewing consumption. It noticed a -0.2 decline in comparison with the earlier month. It was adopted by Paramount World, which slid one spot to the No. 4 place with a 7.9% exhibiting. This was a -1.0% drop in comparison with April, the steepest decline amongst all media firms featured within the chart.
Netflix rounded out the highest 5 with 7.5%, remaining flat from the earlier TV utilization chart.
At No. 6, there was a tie between Warner Bros. Discovery and Fox Corp., as they’d 7% for the month of Could. WBD had a 0.3% acquire, representing probably the most vital motion for the month, because it was buoyed by TNT’s sporting protection, which included the NBA and NHL playoffs, in addition to its inaugural protection of the French Open.
Fox Corp., in the meantime, noticed an increase of +0.2% when in comparison with its efficiency within the earlier month.
Amazon adopted at No. 8 with a acquire of +0.1% to complete with 3.6% in Could. Closing out the checklist, The Roku Channel had 2.5%, up +0.1%, and Scripps had 2.1%, the identical share share it had in April.
See the media distribution rating under:
Nielsen’s Could 2025 Distributor Gauge
