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    Home»Retention»Gucci owner halts sales decline as luxury category shows signs of stabilisation
    Retention

    Gucci owner halts sales decline as luxury category shows signs of stabilisation

    spicycreatortips_18q76aBy spicycreatortips_18q76aOctober 23, 2025No Comments4 Mins Read
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    Gucci owner halts sales decline as luxury category shows signs of stabilisation
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    Gucci-owner Kering reported a greater than anticipated gross sales decline in its first set of outcomes because it appointed a brand new CEO to guide its turnaround mission.

    The enterprise – which owns luxurious manufacturers reminiscent of Gucci, Saint Laurent and Balenciaga – posted promising third quarter outcomes on Tuesday (22 Oct) signalling easing strain after a difficult interval for luxurious companies.

    Group income fell 5% to €3.4bn (£2.95bn) on a like-for-like foundation and 10% reported, together with a five-point forex drag. The outcome marks an upturn after a 15% drop in Q2, reflecting steadier retailer site visitors and early momentum from new product traces.

    CEO Luca de Meo mentioned in a press release accompanying the outcomes that whereas its efficiency signifies a “clear sequential enchancment” he accepts it’s nonetheless performing “far beneath” the market.

    Supply: Shutterstock

    Gucci-owner Kering reported a greater than anticipated gross sales decline in its first set of outcomes because it appointed a brand new CEO to guide its turnaround mission.

    The enterprise – which owns luxurious manufacturers reminiscent of Gucci, Saint Laurent and Balenciaga – posted promising third quarter outcomes on Tuesday (22 Oct) signalling easing strain after a difficult interval for luxurious companies.

    Group income fell 5% to €3.4bn (£2.95bn) on a like-for-like foundation and 10% reported, together with a five-point forex drag. The result’s a marked upturn after a 15% drop in Q2, reflecting steadier retailer site visitors and early momentum from new product traces.

    CEO Luca de Meo mentioned in a press release accompanying the outcomes that whereas its efficiency signifies a “clear sequential enchancment” he accepts it’s nonetheless performing “far beneath” the market.

    “This reinforces my dedication to work on all dimensions of the enterprise to
    return our Homes and the Group to the prominence they deserve,” he mentioned.

    Throughout the group, retail gross sales — three-quarters of its complete income — have been down 6% like-for-like, a notable enchancment from the earlier quarter. North America noticed optimistic outcomes, up 3% year-on-year after a ten% fall in Q2, whereas Japan and Asia Pacific remained weaker however improved sequentially.

    LVMH reverses decline with plan to spend money on model ‘desirability’

    Chief monetary officer Armelle Poulou claimed on an investor name that the quarter ended on “a collection of bangs” as Gucci, Saint Laurent, Bottega Veneta and Balenciaga every unveiled new collections that drew robust essential and digital engagement.

    Gucci’s La Famiglia presentation, for instance, a brief movie and capsule edited by artistic director Demna, generated file on-line attain and optimistic reactions throughout social platforms.

    “In fact, this won’t change the income profile in This autumn,” Poulou mentioned, “however it’s restoring site visitors and re-engagement amongst prime shoppers.”

    Hermès credit loyal followers for gross sales uplift as new clients decline

    Chief working officer Jean‑Marc Duplaix mentioned the outcomes present “encouraging progress” as the corporate accelerates efforts to reignite the highest line and simplify operations.

    “We now have not been sitting on our arms,” he mentioned. “Luca’s arrival has re-energised the organisation. Our primary precedence is to reignite development.”

    As a part of its efforts to simplify its operations, Kering continues to shrink its retailer community to deal with productiveness and density.

    Its portfolio stood at 1,758 shops on the finish of September, down 55 shops since year-end, half of them at Gucci. Poulou mentioned Kering recoups 30 to 80 per cent of gross sales when closing overlapping areas, as workers and shoppers are moved to close by shops.

    The quarter additionally noticed Kering announce a landmark €4bn (£3.48bn) take care of L’Oréal to promote its Kering Beauté division — together with Creed Fragrances — and grant magnificence licences for Bottega Veneta and Balenciaga, with an possibility for Gucci as soon as its present Coty settlement expires.

    The 2 teams can even kind a three way partnership in luxurious wellness and longevity, combining L’Oréal’s scientific analysis with Kering’s consumer community and actual property experience.

    Duplaix described the partnership as a “win-win” deal that secures the manufacturers’ long-term improvement whereas considerably lowering Kering’s debt load. The money influx is predicted within the first half of 2026.

    Kering stays cautious for This autumn given more durable comparisons and uneven client confidence, however each executives imagine the quarter marked an inflection level.

    “Numbers are one factor,” Duplaix mentioned. “What issues is that our actions are beginning to present.”

    category Decline Gucci halts Luxury owner Sales shows Signs stabilisation
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