BravoCon 2025 is nearly right here, and it’s bringing alongside a few presenting sponsors for the experience to Las Vegas.
At this time, NBCUniversal introduced that State Farm and T-Cell would be the two presenting sponsors for the conference, which takes place Nov. 14 to Nov. 16 at Caesars Discussion board on the Las Vegas Strip. State Farm has been a longtime companion of BravoCon, making this its fourth time supporting the conference, whereas this would be the first time T-Cell can be a presenting sponsor for the occasion.
By means of its sponsorships, State Farm and T-Cell are anticipated to carry bespoke in-person activations, digital integrations, and branded content material to the conference ground to provide followers the prospect to expertise BravoCon by customized areas, merch giveaways, and panels. Followers may also be capable of take a look at content material that can be shared throughout its linear, streaming, and social channels.
“BravoCon completely demonstrates how iconic IP can transcend the display and attain shoppers,” Mark Marshall, chairman, world promoting and partnerships, NBCUniversal, stated in an announcement. “There may be nothing fairly just like the connection that’s cast between passionate shoppers and deeply engaged manufacturers, and we’re proud to tremendous serve this one-of-a-kind occasion with our presenting sponsors—State Farm and T-Cell—who will carry immersive, genuine experiences to Bravo followers each on-site and at residence.”
In accordance with NBCU, this 12 months’s conference is predicted to supply intimate VIP experiences, expertise interactions, particular programming, social-worthy photograph ops, a curated Bravo Bazaar, and extra. Moreover, Bravopalooza add-ons can be again, permitting followers to bask in meals and drinks whereas socializing with a few of their favourite Bravolebrities.
The conference may also carry the Clubhouse to life by Reside! with Andy Cohen, which is ready to movie 5 reveals throughout 4 nights from Planet Hollywood. This can embrace The Bravos, which is predicted to be an evening filled with glitz and glamour the place Cohen will have fun the community’s hottest stars.
What State Farm and T-Cell are bringing to BravoCon
State Farm will roll out a Bravo-themed SheShed, a block social gathering, and the return of State Farm Bravohood in a Summer season Home-inspired yard area filled with allure, southern manners, and Charleston vibes impressed by the collection. The insurance coverage model lately partnered with NBCU on a customized advert that includes Southern Attraction’s Craig Conover, the place he tackles yard challenges with a bit of assist from his buddy Jake from State Farm.
“We’ve been a part of BravoCon since Day One, displaying up proper the place fandom and popular culture collide,” Alyson Griffin, head of promoting, State Farm, stated. “Creating significant experiences and constructing real connections with followers within the areas they care about most is what we’re all about. That’s why we’re again once more this 12 months with the Bravohood, prepared so as to add to the unforgettable moments our model is thought for and spill the tea with a few of our favourite Bravolebs and Jake from State Farm.”
In the meantime, T-Cell can be giving friends the Magenta Standing therapy with unique experiences and surprises. Beginning Sept. 9, T-Cell prospects can enter for the prospect to win 3-day VIP tickets and an all-expenses-paid journey to Las Vegas for BravoCon by the T-Life app.
Over the following few months, NBCU may also share its prolonged slate of brand name companions and what they’ve in retailer.
Final 12 months, NBCU skipped BravoCon and as a substitute introduced its first Bravo Fan Fest to Miami, Florida—which additionally had a slate of brand name sponsors—in addition to a collection of Watch Occasion by Bravo occasions hosted all year long.
In accordance with NBCU, companion activations had been the No. 1 most-visited space of BravoCon. Moreover, there was a 99% model recall throughout on-site companions in addition to a 99% larger emotional engagement for sponsor adverts versus non-sponsors, per NBCU.
The corporate additionally shared that 97% of attendees assume companion activations are as emotionally partaking because the occasion itself, whereas there was greater than 87% stronger model favorability amongst experiential commerce companions.
“At T-Cell, we’re on a mission to be the most effective at connecting prospects to their world, and BravoCon is the last word stage to just do that,” Kari Marshall, vp of media, T-Cell, added. “In one of many largest leisure capitals on the planet, we’re thrilled to be a part of this main cultural second—bringing Bravo followers even nearer to the celebs they love. And that is solely the start—we’ve obtained lots extra in retailer for followers, so keep tuned.”
BravoCon 2025 will happen from Nov. 14 by Nov. 16 at Caesars Discussion board on the Las Vegas Strip. Followers may also be capable of buy one-day basic admission tickets for Sunday, Nov. 16, at BravoCon2025.com.
