Blackmagic Design has unveiled new decrease costs throughout its flagship URSA Cine digital camera lineup. Since releasing the URSA Cine cameras final yr, Blackmagic Design has been working onerous to decrease the price of manufacturing, to allow them to now go that on to clients via the decrease costs
New Costs For Blackmagic URSA Cine Digicam Kits
· Blackmagic URSA Cine 12K LF from $14,995 to $9,495*
· Blackmagic URSA Cine 12K LF + EVF from $16,495 to $10,995*
· Blackmagic URSA Cine 17K 65 from $29,995 to $22,995*
· Blackmagic URSA Cine 17K 65 + EVF from $31,495 to $24,495*
*New costs in USD, excluding duties.
Blackmagic Design introduced that the Blackmagic URSA Cine 12K LF, initially priced at $14,995, is now out there for $9,495. The model bundled with the EVF (Digital Viewfinder) has additionally seen a pointy discount, dropping from $16,495 to $10,995.
On the medium-format finish, the Blackmagic URSA Cine 17K 65, designed for ultra-high-resolution large-format manufacturing, has been diminished from $29,995 to $22,995. Its EVF-equipped bundle is now $24,495, down from $31,495.
The value discount announcement displays Blackmagic Design’s continued technique of pushing business boundaries by decreasing the barrier to entry for skilled options present in higher-end cinema tools. The URSA Cine line, like a lot of Blackmagic’s cameras, was launched to ship unprecedented decision and dynamic vary, and to deliver skilled options into the palms of each filmmaker who desires a high-end look to their footage.
These reductions come at a time when the demand for ultra-high-resolution content material is quickly rising, pushed by streaming platforms, theatrical distribution, and rising immersive codecs. By slicing costs, Blackmagic Design is signaling an intent to develop its footprint additional into each impartial and large-scale productions.
Blackmagic Design has a historical past of disruptive pricing in skilled cinema tools, and these newest cuts might speed up adoption amongst cinematographers, manufacturing corporations, and even academic establishments seeking to prepare the following technology of filmmakers on cutting-edge instruments.
