Tequila, the Mexican laborious liquor that’s turn into a bar staple, has its very personal vacation to rejoice its crisp, earthy flavors.
Right this moment (Thursday, July 24) is Nationwide Tequila Day. Let’s check out the historical past of the grownup beverage so you may wow your co-workers at completely satisfied hour. Then we are able to discover some enjoyable affords to rejoice the day.
A shot or two of tequila historical past
A forerunner to the trendy laborious liquor dates again to the Aztecs (and possibilty even earlier civilizations) in Mexico, as famous by Liquor.com. They fermented the sap of the agave plant to create a milky beverage known as pulque and worshipped the husband-and-wife god duo behind this act, Mayahuel and Patecatl.
The Spanish arrived in Mexico in 1517 and two years later started their conquest to take over. The troopers missed brandy and started to experiment with mud stills and agave to interchange it.
Finally the Marquis of Altamira took issues a step additional. He opened the primary main distillery within the early 1600s in present-day Tequila, Jalisco.
The Cuervo household took issues business in 1758 with their very own distillery. The Sauza household adopted go well with in 1873.
It’s believed that Don Cenobio Sauza first imported tequila to the US in 1873. The alcohol was current on the 1893 Chicago World’s Truthful. The spirit additionally grew in recognition throughout Prohibition because it was simply smuggled into the nation.
The invention of the margarita within the Forties additional strengthened tequila’s public relations.
In 1974 Mexico declared tequila its mental property that means it needed to be made and aged in sure areas of the nation. The Tequila Regulatory Council was fashioned twenty years later partially for high quality management.
What really cemented tequila’s legacy was when imported tequila shifted from “mixto,” a mixture of a tequila from agave crops and different sugars, to a 100% agave tequila.
Bartenders liked utilizing these “pure” liquids to create much more yummy cocktails.
Moreover, these smaller batched craft creations helped elevate the liquor, whereas the movie star endorsements didn’t harm both. (We’re taking a look at you, George Clooney and Casamigos.)
As of late, the US is tequila’s finest buyer. In 2024, nearly 32.2 million 9-liter instances had been offered, making it the most effective 12 months ever for the spirit, in line with Statista.
Tips on how to rejoice Nationwide Tequila Day
After that prolonged historical past lesson, you most likely labored up a thirst and need to assist the 2025 statistics. Under are just a few offers available for Nationwide Tequila Day 2025:
- Chili’s: Restaurant chain Chili’s is right here to assist. It’s providing $5 Tequila Trifectas. This cocktail accommodates three sorts of tequila: El Jimador Blanco, 1800 Reposado, and Jose Cuervo Gold.
- Chuy’s: Your native Chuy’s options Grande ‘Rita specials and $5 tequila pictures.
- Margaritas Mexican Restaurant: The chain boasts $5 Don Julio Blanco pictures and $7 Cadillac Margaritas made with Don Julio Reposado. You possibly can even get a $19.42 Don Julio 1942 Margaritas that comes with a free Don Julio hat whereas provides final.
- Hooters: Collaborating Hooters places just like the one in Brunswick, New Jersey, have $5 margaritas.
- Pink Robin: If you’re searching for one thing extra household pleasant, Pink Robin all the time affords $4 margaritas throughout Completely happy Hour Monday by way of Friday from 3-6 pm.
Nevertheless you select to rejoice, cheers!
