129 Cars – This American Life

We spend a month at a Jeep dealership on Lengthy Island as they attempt to make their month-to-month gross sales objective: 129 vehicles. In the event that they make it, they’re going to get an enormous bonus from the producer, presumably as excessive as $85,000 — sufficient to place them within the black for the month. If they do not make it, it will be the second month in a row. In order that they pull out all of the stops.